Almost a decade after their disappearance, Instagram previews are back on Twitter.
Since 2012, tweets that included a link to an Instagram post showed exactly that: a link. Now, however, the link will produce a small preview of the Instagram post so you can make a more informed decision as to whether you want to click on the Instagram app to see it in its entirety.
The feature works for Android, iOS, and the web version of Twitter.
“They said that would never happen… Twitter card previews are starting to roll out TODAY,” Instagram said in a tweet announcing the change, explaining, “Now when you share an Instagram link on Twitter, a preview of this message will appear. “
They said that would never happen… Twitter card previews are starting to roll out TODAY. ??
Now when you share an Instagram link on Twitter, a preview of that post will appear. ?? pic.twitter.com/XSZRx9dzd1
– Instagram (@instagram) November 3, 2021
Twitter also highlighted the new feature on its support account, saying, “If you also want to share your latest Instagram post on the Twitter timeline, you’re in luck: now when you share a link to an IG post in a tweet, it will be displayed as a card with a preview of the photo. “
If you also want to share your latest Instagram post to the Twitter timeline, you’re in luck: now when you share a link to an IG post in a Tweet, it will appear as a card with a preview of the photo.
Deployment on Android, iOS and Web.
– Twitter support (@TwitterSupport) November 3, 2021
The inclusion of previews should work in Twitter’s favor, as it means users of its app are less likely to take to Instagram to investigate a link, and may not come back until much later.
And with Twitter these days full of all kinds of media, Instagram seems to finally have figured out that it’s better to include a preview image than a simple link, reversing its decision to remove previews in 2012.
It’s unclear why Instagram has resumed posting previews on Twitter. Digital Trends has contacted the social media company for more information and we will update this article when we have a response.
In other Twitter news today, the microblogging site just made it easier for iOS users (Android and Web to come) to switch between “latest” tweets that display posts in chronological order and “tweets”. home ”that display a list of tweets that a Twitter algorithm calculates what will interest you most.
Previously you had to click a “star” icon at the top of the screen and then select whether you wanted the “most recent” or “home” feed, whereas now both options appear as tabs at the top of the screen. the screen, making it much easier to switch between them.